Skip to content
  Contact Us

Precise News

Media Coverage & Press Releases

Smartphone with Social Icons Floating Around
Screenshot 2021-08-19 at 18.52.22

August 20, 2021

Study: YouTube Scores High Viewing, Ad Recall For Kids

Screenshot 2021-08-19 at 18.52.33

August 18, 2021

Kids Recall Ads on YouTube More Than Broadcast: Precise TV Study

logos_as_seen-toynews

August 20, 2021

YouTube is driving higher toy purchases than broadcast TV, new Giraffe Insights study reveals

Screenshot 2021-08-19 at 18.51.34

August 19, 2021

US kids recall rather than skip YouTube advertising

toyworld-logo-02

August 19, 2021

New study says US kids recall YouTube ads twice as much versus broadcast TV

googleads_logo

May 11, 2021

Supercharging Video: How to leverage YouTube for performance marketing

toynews-logo

FEBRUARY 11, 2021

How toy makers should respond to YouTube’s dominance over TV

yahoo_finance

OCTOBER 14, 2020

WarnerMedia International and Precise TV Partner to Evolve YouTube kidSAFE-Certified Advertising

AdAgeLogo-1

JULY 29, 2020

Emerging stronger: How brands can capitalize on new viewership trends & consumer behavior with YouTube

toyworld-logo-02

JULY 23, 2020

Precise TV partners with Giraffe Insights to launch first KidSafe DMP

videoweek_logo

JUNE 5, 2020

Industry Experts Explain How to Get the Best Out of YouTube Campaigns

digiday

FEBRUARY 13, 2020

‘It will mean we buy less on social media’: Unilever will no longer target young kids with ads

videoweek_logo

NOVEMBER 20, 2019

Meet the Contextual Targeting Solutions Ready to Capitalise on the Death of the Cookie

videoweek_logo

SEPTEMBER 26, 2019

Contextual Targeting Has Evolved, but Advertisers Haven’t Caught Up

prn_cision_logo_desktop

July 16, 2019

Precise TV launches HIPAA Compliant Contextual Healthcare Advertising Solution for YouTube

logo-thedrum-desktop

February 4, 2019

The Drum Predictions 2019: the year of Amazon, influencers, data, and privacy

prn_cision_logo_desktop

February 4, 2019

Social Video Advertising Platform Precise TV Earns Google Premier Partner Status

logo-thedrum-desktop

January 31, 2019

Top 3 video advertising predictions to watch in 2019

logo-thedrum-desktop

October 22, 2018

The challenges with advertising safely to kids on YouTube

videoweek_logo

OCTOBER 16, 2018

How Shared Devices Cause Problems for Targeting on YouTube

digiday

SEPTEMBER 10, 2018

Facebook introduces new brand-safety measures, but advertisers say it doesn’t go far enough

videoweek_logo

SEPTEMBER 6, 2018

GDPR is Helping Drive the “Age of Relevance” says Precise TV’s Dankl

digiday

August 2, 2018

Facebook is stepping up its brand-safety controls for news-feed video

videoweek_logo

June 28, 2018

GDPR: Who are the Winners and Losers One Month On?

logoSmallUK

June 20, 2018

Movers and shakers: Mars, JWT, Publicis, Tink Labs, Boots, Karmarama, Possible and more

dtve-logo-main_500w

June 14, 2018

Pro7Sat1 digital chief takes the reins at Precise TV

logo_big

June 14, 2018

Christian Dankl to join video startup Precise TV

logo-thedrum-desktop

June 7, 2018

IAB CEO: 'we have to look at the long-term health of our industry'

logoSmallUK

May 16, 2018

Movers and shakers: easyJet, Mars, Exterion, Havas Media, Vice, Grey, Dentsu Aegis and more

MC-Logo_Banner

May 15, 2018

OMD Managing Partner joins Precise TV saying we’re “naive” to think brand safety can be solved by YouTube alone

logos_as_seen_marekting-week

April 24, 2018

Learn about brand safety on YouTube

prn_cision_logo_desktop

February 14, 2018

Precise.TV Becomes Worlds' First Certified Provider of Kid Safe Advertising Services on YouTube

ABCRGB

January 10, 2018

Precise.TV verified by ABC to JICWEBS Brand Safety principles

logo_precisetv